People in Burntwood have responded to a new neighbourhood plan by calling for improved shopping facilities in the town.
Burntwood Town Council held consultation events at the library and the Old Mining College Centre in March.
The results will be discussed at a meeting on Tuesday (April 26).
The report highlights the top issues raised by local residents, including:
Cllr Richard Mosson, leader of Burntwood Town Council, has previously said links between the Conservative controlled authorities at town, district and county level would boost the area.
“Dialogue between all tiers is open and we will bring more shops, better healthcare provision and a feel good factor to the town,” he added.
Lichfield District Council leader, Cllr Mike Wilcox, said his authority was also committed to improving the retail offering in Burntwood.
“After seeing the success of the Lichfield Business Improvement District vote we are now talking to Staffordshire County Council about getting a deal for Burntwood as we need to make sure the town isn’t left out,” he said.
“We’re talking to London and Cambridge Properties who own a lot of land in Burntwood to do all we can to ensure they make that land available for retailers, which they’re starting to do.
“It won’t be a Friarsgate, but it will be a retail offering. Burntwood is an important part of a district and we need to make sure it isn’t forgotten.”
But Cllr Eric Drinkwater, leader of the Labour opposition group at Burntwood Town Council, has warned dialogue needed to be followed by action.
He said: “I am heartily sick of empty promises as are the Burntwood public.
“When are we going to see real efforts to encourage leading High Street retailers into Burntwood?
“The need is even more urgent than ever now with another 351 houses on the horizon.”