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Police launch investigation after attempted robbery at Lichfield jewellery store

The damaged Salloways shop front. Pic: Sam Ackroyd

The damaged Salloways shop front. Pic: Sam Ackroyd

Detectives are investigating an attempted robbery at a Lichfield jewellery store.

Four men used a sledge hammer to smash the front window of Salloways jewellers in Bore Street at around 11.25am this morning (March 29).

However the gang left empty handed after a uniformed police officer who was in the area at the time and approached the raiders who drove off at speed in a silver Seat Leon car.

The Seat is believed to have travelled down the A5127 into Shenstone, where it was abandoned in St John’s Hill. The offenders, who wore dark clothes and had their faces covered, then made off in a black Audi car.

Det Sgt Peter Goodwin said:

“Despite their intentions and the damage caused, the robbers did not get inside the store. We’ve already spoken to several witnesses, but remain keen to talk to anyone who saw the offenders, or the Seat or Audi cars, before or after the crime.

“Anybody with information should ring Staffordshire Police on 0300 123 4455, extension 4533, or Crimestoppers, anonymously, on 0800 555 111.”

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Founder of LichfieldLive and editor of the site.


  1. Phil

    29th March, 2010 at 3:07 pm

    Not the first time for Salloways either; Police release CCTV of Lichfield jewellery theft suspect

  2. John Salls

    29th March, 2010 at 8:13 pm

    What bothers me is how crap the town centre CCTV is!!!! You dont feel safe knowing the CCTV system is so poor….

  3. Freddy

    29th March, 2010 at 11:50 pm

    What makes you think the CCTV is crap? The image in the link phil posted is from CCTV inside Salloways. CCTV doesn’t stop anyone from doing anything anyway. It just means that if you are getting attacked/robbed/visciously killed in the face that someone might be watching it happen

  4. John Salls

    30th March, 2010 at 7:52 am

    even the police think the CCTV is crap! Never helps them as quality of Street CCTV in lichfield is so poor!