Children across Burntwood and Lichfield are being given reflective wristbands as part of a new road safety campaign.

The Staffordshire Safer Roads Partnership has funded 10,000 reflective dangle discs and bands which are being handed out to primary school children across the county.

County councillor Mike Maryon, Cabinet member for Road Safety, explained:

“The Be Bright, Be Seen campaign is a potentially lifesaving initiative. By making sure that motorists can see children when they are out and about, we can make a big difference to road safety.

“The luminous dangle discs and wristbands will be worn by 10,000 children across Staffordshire and are one of many initiatives that we are hosting to keep our children safe this winter.”

Staffordshire Library Service is showing its support to the project by handing out dangle discs at each of its sites and from eight mobile libraries. Posters promoting the campaign have also been hung in libraries and head teachers are publicising the dangle discs on their websites and in their newsletters.

Letters explaining the dangers that youngsters could face if they are not seen in the dark have been sent to parents, who can fill in a slip at the bottom of the letter and exchange it in at their local library for a dangle disc and wristband.

The road safety accessories will be available until November 5.


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