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AA chief warns M6 Toll price rise could backfire

M6 Toll booths

M6 Toll booths

The owners of the M6 Toll have been warned that plans to rise prices could backfire on them.

Edmund King president of the AA claimed that the rise of 30p for cars and 60p for lorries cut put cash-strapped drivers off using the stretch of road.

Midland Expressway Limited who operate the M6 Toll is introducing the new prices of £5.30 per car and £10.60 per lorry from March 1.

The company say the 3.5 per cent increase is in line with inflation and has become necessary because of the recent increase in VAT.

However, Mr King believes the rise has come at the worst possible time for motorists.

The AA chief explained:

“This is yet another squeeze on the motorist and comes exactly at the wrong time. We have hit record diesel prices at the pumps and now drivers in the West Midlands are hit with another 30p hike to use the M6 Toll.

“This latest toll increase could backfire as it may put off many cash-strapped drivers from using the M6 Toll so ironically revenue may fall. Last quarter just 38,000 vehicles per day were using the road albeit that bad weather probably deterred some.

“Drivers are being squeezed on all sides with record fuel process, parking charges and fines increasing, parking restrictions on Sundays and now a hike in the M6 Toll. With ever increasing fuel and tolls some motorists will simply be driven off the roads.”

But Tom Fanning, CEO of Midland Expressway Limited, believes the road will remain a viable option for drivers.

He explained:

“The M6 Toll continues to provide the strategic route through the Midlands, offering an excellent driver experience and the reliability that our customers require and demand. The M6 Toll continues to offer real value for money for the certainty and reliability which we deliver.”

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