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Lichfield clothing firm links up with local company to boost business

One of Lichfield’s most recognisable independent clothing companies has appointed a local firm to promote its business.

One of the distinctive Faroe Born jumpers

One of the distinctive Faroe Born jumpers

Faroe Born, which is the only retail outlet in the UK to import and sell Sirri wool garments from the Faroe Islands, has employed city-centre based PR99 to handle its traditional and digital communications.

Ian Bourne, managing director of Faroe Born, said: “We’re very excited about the future of Faroe Born and the role PR99 has to play in helping us continue the success of our business.

“This summer will be an important period of development for us as we look to bolster all aspects of our operations. We think the ideas and enthusiasm that PR99 offer will be a big part of that.”

As well as expanding its business at the Heart of the Country Village shop, the company is also hoping to expand its e-commerce activity too.

Lucas Coe, founder of PR99, said: “Faroe Born is one of Lichfield’s best clothing outlets – they have a fantastic brand identity and range of products.”

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