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Lichfield business cooks up a recipe for success to win award

A Lichfield entrepreneur has found a recipe success after winning a business award.

Award sponsor Peter Robinson hands over the prize to Nikki Raine

Award sponsor Peter Robinson hands over the prize to Nikki Raine

Nikki Raine, who set up cookie and flapjack firm Marvellous Mixes in 2015, was named start-up of the year at the Tamworth, Lichfield and Sutton Coldfield Business Networking Awards.

Selling her products online and through retailers such as Bespoke in Lichfield, the 37-year-old mum of two gave up a career in finance to pursue her dream of creating a baking-based business.

“We are thrilled to win this award,” Nikki said. “We were up against some stiff competition and I still can’t quite believe we won.

“Winning the award means so much to us. Getting this recognition is a brilliant boost moving forward as we continue to grow the business. Watch this space – there are more Marvellous Mixes to come.”

The range currently includes seven cookie mixes and five flapjack mixes, with a gluten-free mix due to be added soon.

Awards founder Dave Parker said: “The judges were impressed by Nikki’s commitment to her customers working through the night to get orders out on time, changing ingredients to suit those with dietary requirements, the subscription idea of the business, and moving into wholesale distribution.”

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Founder of LichfieldLive and editor of the site.