Generous footballers from Lichfield are going all-out to raise funds for a local hospice by pledging a season-long campaign.
Lichfield City Casuals, of the Staffordshire County League, have teamed up with sponsors Westcot Contracting in order to raise money for St Giles Hospice.
Instead of bearing the Westcot name on their shirts, the team will instead carry the logo of the charity.
Casuals manager Eddie Roper said: “We are delighted to be supporting St Giles Hospice whose facilities do a wonderful job in supporting people across our communities.
“We are grateful to our sponsors Westcot Contracting for agreeing to forego their logo on our shirts so we can raise even more awareness of St Giles every matchday.
“Our players are generally young men around 21 years of age and it is inspiring to see them show such maturity in getting behind the cause.”
As well as the shirt branding, Casuals are also asking spectators to make a nominal donation to St Giles at home fixtures throughout the season.
Each member of the playing squad is also planning to take part in their own fundraising efforts such as sponsored runs, walks or cycles.