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Shoppers in Lichfield have been thanked for helping to ensure children in the local area get a gift this Christmas.

Central England Co-op invited customers to leave a present at drop-off points in stores across the region, leading to more than 12,000 items being handed over across the company’s network of stores.

The gifts will now be shared out to as many children in need as possible.

Debbie Robinson, Central England Co-op chief executive, said:

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“On behalf of everyone involved with our society, I want to say a big thank you to every customer, member and colleague who helped make our first ever Christmas Toybox Appeal a major success.

“Kind-hearted people have donated over 12,000 brand new presents and stocking fillers that are now going to bring smiles to the faces of thousands of youngsters up and down the country as they wake up on Christmas morning.

“We are so proud of the generosity shown by everyone who has supported this campaign and proud to be involved with some truly inspiring local good causes and charities who work not just at Christmas but all year round to make sure children get great support when they need it most.”

Debbie Robinson, Central England Co-op

Items donated included puzzles, games, soft toys, outdoor toys, books, dolls and figures, CDs and DVDs and art materials.

There were also several giant unicorns and dinosaurs as well as bikes, scooters and even a mock Co-op shop.


Founder of Lichfield Live and editor of the site.