People in Lichfield and Burntwood are being asked to join a water saving campaign.

South Staffs Water has launched the Pledge15 initiative ahead of Water Saving Week.

The campaign asks residents to make small changes to the way the use water around their home to help save 15 litres per day.

Phil Newland, managing director at South Staffs Water, said:

“Water is a precious resource – we want to make sure there is enough water for future generations and to protect the environment. 

“We want to encourage customers to be water efficient and we will be playing out part too by reducing the water lost through leaks and we’ll be talking to developers about building water-efficient homes. 

“This is a great opportunity for customers to look at ways they can save water and be in with a chance to win prizes too.

“I can’t wait to see all the different ways that customers pledge to save water.”

Phil Newland, South Staffs Water

Customers who make a pledge and state how they will save water will have a chance to win the top prize of a £100 voucher, with runner-up prizes up for grabs too. 

To make a pledge and enter the competition visit the South Staffs Water website.

Founder of Lichfield Live and editor of the site.

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Darryl
3 years ago

Best of luck, you know the predictable answer hurtling down the tracks is – everybody is at home, more water is going to be used.

Get rain dancing because all we need is bowsers on street corners to give us that authentic 1945 feel.

Philip Allso
3 years ago

In February I was making my way down to Pembrokeshire in storm Dennis. There was enough water to sink the Titanic (again).
Only idiots squander resources when they know they will be needed. Perhaps creating more water preservation would impinge on directors bonuses though!

M L
3 years ago

There is a finite supply of water and it just goes round and round. From treatment plants to rivers to the sea, is evaporated into the air falls as rain and round it goes again. Nobody can make any more .

Philip Allso
3 years ago

That is not strictly true ML as its formula is one of the simpler ones. If your concern is in regards its availability for human use well four fifths of the world is covered in the stuff. The major problem is in its storage, distribution and purity. Non of which are beyond the technical abilities of man (especially in this country) if they were so minded to address the situation.
As an illustration of the water boards approach…. They were ordered by the government to reduce the wastage of water through pipe leakage. Difficult I thought, all that search and repair. It never occurred to me that they would just reduce the water pressure to the customers; which in itself caused manifest problems for industry. When you privatise companies the priorities change!

M L
3 years ago

Phillip desalination is expensive uses a lot of power could be done. I know the formula for water H2o but again to split it is expensive. As you say a lot goes in leakage of treated water but eventually that will end back in the system. Profit is the main problem in the system and not moving it around the country. More water than enough in Cumbria

Johnneo
3 years ago

“ we will be talking to developers about building water efficient homes”. Less talk, more action please. Since the drought of 1976 nothing has been done. We continue to flush quality drinking water down our toilets when rainwater and grey water could be harnessed by individual properties for that requirement.
Not to worry your water bill will continue to keep the directors
happy.

Chris
3 years ago

Water Companies have a target imposed on them by government to reduce water use. They are also only allowed to make a certain profit, if they make too much government takes the rest off them. The vast majority of the cost of water is in the electricity needed to move it around.

Darryl
3 years ago

@chris

Severn Trent’s CEO Liv Garfield took home a salary package worth £2.45 million in 2017.

And over the past five years, the chief executive’s post earned a remuneration package worth £10.5 million in salary, bonuses, pensions and other benefits.

Not sure you argument holds water, pun intended.

John Griffin
3 years ago

We are arguing about the one substance every human needs, apart from air, and it is in private hands and a source of profit. It was one of the first nationalisation targets of the Labour Party, but then you all voted for the Tories. So don’t moan. Oh, and air is already a source of profit, in the market for the airspace above buildings.

Philip Allso
3 years ago

Fair point John. Made more salitory by the fact that ‘our air’ kills 40,000 victims every year in this country because of the levels of pollution. Our council officers seem to believe we are exempt from this. If any good consequences can be drawn from this crisis it is the much cleaner air and reduction in traffic and noise we are experiencing.
We are constantly, on this site, reiterating the way things have to be done because of rules and procedures. Seems to me these are not always intended for the general good. You cannot change your water supplier. We are at the mercy of capricious governments and the capitalistic profit margins.