COUNCIL chiefs have backed plans for a new scheme to restore and enhance historic shopfronts across the city centre.
Members of the cabinet at Lichfield District Council have given their support to the scheme which is designed to “protect Lichfield’s historic character while supporting a thriving local economy”
Funding for the programme has already been allocated through the council’s capital investment programme, with £900,000 set aside to support improvements over the next two years.
Cllr Richard Holland, cabinet member for high street and economic development, said:
“Lichfield’s city centre is one of our greatest strengths, but we know some shopfronts no longer reflect the character we’re proud of.
“This scheme is about working with businesses to put that right. By offering financial support alongside clear guidance, we’re making it easier for businesses to invest with confidence and play their part in enhancing our high street.
“High-quality shopfronts don’t just improve how the city looks – they help attract visitors, increase footfall and support local businesses to grow.”
The scheme will support a range of improvements, including restoring traditional shopfront features, reinstating original architectural details and upgrading signage and lighting.
Where possible, improvements may also support better accessibility, while respecting the constraints of historic buildings.
The scheme will prioritise independent businesses and heritage-led improvements within Lichfield city centre’s conservation area.
Alongside the grant scheme, the council is currently consulting on a new Heritage Shopfront Design Code, which will set clear guidance on how retail outlets should look and feel in the future.
Cllr Holland added:
“This is about more than individual shopfronts, it’s about taking pride in our high street and protecting what makes Lichfield special.
“We want to hear from residents and businesses as part of the consultation, so we can make sure the final design code reflects what people value about our city.”
People can have their say and find out more online.
